experience design
innovation
Even bureaucrats know the value of humor...
U.S. General Services Administration
Presentation used to begin a consultative approach to selling GSA services to government agencies.
Starting Point: script, narrator audio
Role: visual concepts, music selection, sound mixing, animation
don't make me read
General Services Administration Sales Presentation
The General Services Administration is an independent agency of the U.S. Government that supplies products and communications for U.S. government offices, provides transportation and office space to federal employees, and develops government-wide cost-minimizing policies, and other management tasks.
Who would suspect that they had to make presentations to other government agencies to do business with them? I wouldn't - not until I got a call that they were looking for a way to start their meetings - to position themselves for a "consultative sell" - and to have a framework they could bounce around in during the meeting. Surprisingly (to me) the client himself wrote this script, and one of their accountants did the voiceover. All I had to do was to create graphics and animate it. From initial meeting to delivered animation - one week - and you thought the government was slow.